Our Story

Who's involved matters

Hi, I’m Piers, founder of Little Freddie organic baby food and father of two wonderful young children, Freddie and Amelia.

As a parent, I understand how stressful mealtimes can be – especially trying to get food ready for a hungry baby. Having my own children also got me worrying about the quality of the food I was feeding them. That’s why I created Little Freddie – so I could guarantee that the food you’re giving your baby is 100% organic, natural and nutritious.

I’ve personally visited nearly all our farmers to get to know them and build a close working relationship with them. I pay attention to the people and the details because I want to be sure we are getting the best possible produce from the most dedicated and ethical organic EU certified farmers in Europe.

My promise to you is that Little Freddie baby food is only made using the best European organic ingredients – 100% pure and natural, with nothing nasty added and nothing good taken away.

Don’t just take my word for it – you can see for yourself. For total peace of mind,
you can scan every Little Freddie pouch to see its individual batch test results.
Oh and, of course, it tastes delicious too – just ask your baby!

All the best,